In November 2021, UduX, a leading indigenous streaming platform, partnered with Africa’s leading telecommunications company, MTN Nigeria, to provide an innovative experience to its subscribers by bringing subscribers an exclusive experience of Wizkid’s iconic “Made in Lagos” concert live from London’s 02 Arena to Nigeria.

We were commissioned to handle media relations by UduX.

We were entrusted with the responsibility of managing pre-event media relations. Our team crafted and disseminated a compelling press release, resulting in coverage by more than twenty prominent media platforms.